The concept of "betting" is based on the English word bet, which translates as "bet". The term itself refers to the process of betting: there are two players, one of whom is trying to win a certain amount of money from the other. Of course, there are bets between individuals, but the most striking manifestation of betting is bookmaking.
Bookmaking is the conclusion of a monetary bet on the outcome of an event (sports, elections, beauty contest, etc.). In such a "dispute" there are two sides - the player (better) and the bookmaker. When a bookmaker wins, the better's bet goes to its disposal. If luck is on the side of the player, then he receives a win, the size of which exceeds the bet. The amount of winnings depends on the size of the bet and the coefficient, which is set by the bookmaker.
Betting affiliate program is an affiliate program aimed at promoting the websites of bookmakers or prediction sellers. Such programs, based on the exploitation of human passion, provide monthly earnings, which amount to hundreds of thousands of rubles. The game at the office (especially attempts to make money on predicting the results of sporting events) can successfully compete with the casino: users are very actively spending money on such "entertainment".
Advertisers in betting partner programs are ready to pay for the following targeted actions of attracted users:
Payouts from betting partners are carried out according to the following schemes:
RevShare (revshara) - a percentage of the income of the betting company. The amount of payments is usuallyUsually the amount of payments is from 40 to 60%.
A serious limitation in this direction is the negative attitude towards the advertising of bookmakers on the part of large exchanges with good traffic. Often, teaser networks or direct agreements with the owners of entertainment sites or resources with similar topics, the purchase of advertising posts on social networks and from the owners of YouTube channels are often used to drain traffic. Also, webmasters often purposefully create their own sites, which allow you to quickly and relatively cheaply attract the target audience.
The main sources of traffic in betting affiliate programs are the following:
In all cases, except for specialized content (sports or forecasts), success stories “enter” quite well. A good option is fascinating stories about successful bets, big winnings and how the winnings were spent.
An important point: you can only work with betting affiliates of official bookmakers that have permission to accept bets on the Internet. Otherwise, the webmaster or arbitrator will only waste resources in vain - the blocking of sites is inevitable.